Beginning in the early nineteenth century, pin-up modeling had "theatrical origins",[3] burlesque performers and actresses sometimes used photographic advertisement as business cards to advertise shows.[4] These adverts and business cards could often be found backstage in almost every theater's green room, pinned-up or stuck into "frames of the looking-glasses, in the joints of the gas-burners, and sometimes lying on-top of the sacred cast-case itself." Understanding the power of photographic advertisements to promote their shows, burlesque women self-constructed their identity to make themselves visible. Being recognized not only within the theater itself but also outside challenged the conventions of women's place and women's potential in the public sphere.[5] "To understand both the complicated identity and the subversive nature of the 19th-century actress, one must also understand that the era's views on women's potential were inextricably tied to their sexuality, which in turn was tied to their level of visibility in the public sphere: regardless of race, class or background, it was generally assumed that the more public the woman, the more 'public,' or available, her sexuality, according to historian Maria Elena Buszek. Being sexually fantasized, famous actresses in early-20th-century film were both drawn and photographed and put on posters to be sold for personal entertainment.[6] Among the celebrities who were considered sex symbols, one of the most popular early pin-up girls was Betty Grable, whose poster was ubiquitous in the lockers of G.I.s during World War II.

Shop our Pin-up Style Clothing! Hello, dollface! Are you a lover of iconic looks? A collector of forgotten treasures? An enthusiast for all things vintage? Well, you've come to just the right spot. Our collection of pin-up style clothing is perfect for a reto-loving gal like you. These pin-up clothes are ideal for splitting a sundae at your local ice cream counter or twirling your heart out during a night of swing dancing. Go all-out classic with your styling, too! Simply top with red lipstick, victory curls, and a pair of your favorite pumps. Just make sure they're ones that can withstand an hour or two of dancing the Lindy Hop!
What Katie Did: This is where all your favorite retro Instagrammers are getting their stockings, and most of their lingerie, too. The site has a variety of colors of seamed nylons and more modern seamed pantyhose, plus seam-free nylons and fully fashioned stockings (a knit nylon fit to the specifications of the leg shape of the wearer with little to no stretch).
Do you or did you used to work in an office environment? Then you're bound to own a pencil skirt. The classic pencil skirt is a key piece to bring to a pinup shoot as it's very usable and can be worn with shirts and cardigans or even just with your favorite bra. It is reminiscent of 1950s wiggle dresses that made the wearer walk with a little wiggle in their step.

Voodoo Vixen: While the brand has the same themes as many of these other shops (swing dresses for everyone!), Voodoo Vixen has two unique angles. It does collaborations with popular retro bloggers — like this winter’s collection with Chicago Chic — and it creates its own vintage-inspired prints in house (this nautical dress is everything), which means you can’t get some of these looks anywhere else.


The pin-up modeling subculture has produced magazines and forums dedicated to its community. Delicious Dolls,[35] a magazine that began in 2011 and has both a print and digital version, was described in 2015 as "the most-liked" pin-up magazine in the world. One of the magazine's mission statements is "to promote and showcase retro and modern pin-up girls". The magazine supports pin-up-related events throughout the United States and allows anyone to be featured in the magazine as long as they have worked with an approved photographer. Within this subculture there are opportunities to perform in pin-up contests, including one which takes place during the Viva Las Vegas rockabilly festival.[36] The goal of the contest is "not one that is based solely on popularity or cosmetic appeal, but one that includes inner beauty as well". Women of "all shapes and sizes" are encouraged to participate, and winners are judged on their biographies, pastimes, and work they do outside of the pin-up hobby. They do not perform, but rather are judged on their authenticity, originality, overall styling presentation, crowd appeal, and stage presence.

I always turn to false eyelashes for our performances and I also wore them during our photo shoot. Wearing false eyelashes always gives me a huge surge of confidence and I feel almost as if they are my armor; they thicken my lashes and open my eyes to give a truly glamorous vibe reminiscent of legendary Hollywood starlets. Just pair with vintage inspired makeup and you'll soon be channelling Marilyn Monroe, Audrey Hepburn, or your favorite pinup.


Vixen by Micheline Pitt: Micheline Pitt’s pinup empire includes Vixen, La Femme Noir, and Bad Girl Denim. The latter is a line of retro-cut jeans and shorts popular among bloggers. La Femme Noir leans goth, with a lot of lace, coffin accessories, and body-hugging, well, everything. But Vixen is the real star here, particularly for its size-inclusive tops and pencil skirts (which come in up to a 4X!). Don’t sleep on the kinky/cute lapel pins and hoop earrings, either.
The classic style of the pin-up originates back from the 1940s. Due to the shortages of materials during WWII, this period of makeup is considered the "natural beauty" look.[20] The US was immersed in war-time economy, which put distribution restrictions on consumer goods.[21] General rationing was supported; women applied mild amounts of products. Despite the rations, "Women were encouraged to keep buying lipstick and to send letters to the front covered in 'lipstick kisses' to boost the morale of the soldiers."
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