Longer lengths should also be encouraged to wear soft romantic waves, especially since this was one hairstyle ‘40s pin-up girls made super famous. To get this super sexy look, start by applying the Dove Style +Care Volume Amplifier Mousse onto your clean, parted hair to give your hair some added volume. Next, take a 1-inch curling wand, and start to create loose romantic curls all around the head. Gently brush out your curls with a paddle brush. Secure your look with a strong-hold hairspray to avoid any frizzies or flyaways.

Imagine having a wardrobe that is entirely and directly from the 30’s and 40’s? Well, that’s exactly what you get to see when you follow Idacath on Instagram. This modern day retro fashion icon doesn’t recreate vintage inspired outfits with modern day items; she finds real vintage clothing and turns them into modern day masterpieces. Her vintage apparel is about as authentic as it gets.

We are sure that you know how the pin up girls and they hairstyles actually look. All of us, probably, have seen those fabulous and attractive women on colorful retro posters. The modern fashion world is struggling to get that retro atmosphere back and trying to implement the ideas of the past on runways. If you are a fashion addict, you could see the tight and shiny locks on the models hair on several recent showcases – they are the main attributes to the pin up style. The other needed features that can transform a modern girl into a provoking pin up symbol, which can catch everyone’s imagination, include such things:


The Pretty Dress Company: As the name suggests, this is the place to find the dress of your dreams. The cuts are extremely ’40s-, ’50s-, and ’60s-leaning, with tucked-in waists and longer hems and pencil skirts. They aren’t cheap, but the quality is amazing. If you’ve been eyeing a gorgeous vintage blogger on Insta, this is where they got that dress.

Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.
Other pin-ups were artwork depicting idealized versions of what some thought a particularly beautiful or attractive woman should look like. An early example of the latter type was the Gibson Girl, a representation of the New Woman drawn by Charles Dana Gibson. "Because the New Woman was symbolic of her new ideas about her sex, it was inevitable that she would also come to symbolize new ideas about sexuality."[9] Unlike the photographed actresses and dancers generations earlier, fantasy gave artists the freedom to draw women in many different ways.[10] The 1932 Esquire "men's" magazine featured many drawings and "girlie" cartoons but was most famous for its Vargas girls. Prior to World War II they were praised for their beauty and less focus was on their sexuality. However, during the war, the drawings transformed into women playing dress-up in military drag and drawn in seductive manners, like that of a child playing with a doll.[11] The Vargas girls became so popular that from 1942–46, owing to a high volume of military demand, "9 million copies of the magazine-without adverts and free of charge was sent to American troops stationed overseas and in domestic bases."[12] The Vargas Girls were adapted as nose art on many World War II bomber and fighter aircraft; Generally, they were considered inspiring, and not seen negatively, or as prostitutes, but mostly as inspiring female patriots that were helpful for good luck.[13]

Welcome to the home of Retro Glam, the sister company to our brick and mortar store Rowena! After serving the local Edmonton community on Whyte Ave since 1998, in 2012 we took to serving the world with the start of our website! We pride ourselves on being inclusive and having outfitted guys, gals, and visitors to our fair city (and around the world!) with our eclectic mix of rock’ clothing, footwear, and accessories. Embracing the many sides of the modern pinup we carry clothes that show case the old school glamour of bygone eras specializing in pinup clothing, 40s, 50s, vintage reproduction dresses, etc all the way to punk and goth inspired goods! Whether you are looking for the perfect dress to have all eyes on you, skirts and pants, tops, or fabulous swimwear to soak up the sun in - we have something for everyone! You are sure to find us there there supporting the local scene, Be it car shows, concerts, or tattoo conventions (either working, or just having fun!).
Another very popular style was the shirtwaist dress. Originally, introduced by Christian Dior in 1947, this style of dress was particularly popular with teenagers. It is set apart by its sloped shoulders which were a drastic change from the boxy shoulders just a few years before. This dress also has a raised bust line. The real change, however, came with a very narrow waist starting with a padded hipline and flowing away to a skirt with lots of fabric that was often pleated ending just below mid-calf. Wear this casual dress on your next shopping trip by getting this one from EricDress (@ericdress.com).

Lastly, I smoothed the front with Suavecita Pomade and finished with R+Co’s Outerspace Flexible Hairspray. In short, curl the hair with a small curling iron ans set it using a heat protectant. Tease the front into two sections and mold one side into a victory roll facing forward, and the other side into a barrel role going back. Use a lightweight pomade or wax to smooth and a flexible hairspray to set.
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