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_{These types of retro swimsuit bottoms leave much more to the imagination than those itsy bitsy thong bikinis that seem to be “the thing” in this modern-day world, making them mysterious and sexy. And as the saying goes, less is not always more and our high waist retro bottoms are the perfect example of just that. Cinched at the waist before extending slightly above, these retro bikini bottoms will give you a perfect silhouette and all the comfort and coverage you desire.}
Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.
The pin-up modeling subculture has produced magazines and forums dedicated to its community. Delicious Dolls,[35] a magazine that began in 2011 and has both a print and digital version, was described in 2015 as "the most-liked" pin-up magazine in the world. One of the magazine's mission statements is "to promote and showcase retro and modern pin-up girls". The magazine supports pin-up-related events throughout the United States and allows anyone to be featured in the magazine as long as they have worked with an approved photographer. Within this subculture there are opportunities to perform in pin-up contests, including one which takes place during the Viva Las Vegas rockabilly festival.[36] The goal of the contest is "not one that is based solely on popularity or cosmetic appeal, but one that includes inner beauty as well". Women of "all shapes and sizes" are encouraged to participate, and winners are judged on their biographies, pastimes, and work they do outside of the pin-up hobby. They do not perform, but rather are judged on their authenticity, originality, overall styling presentation, crowd appeal, and stage presence.

Welcome to the home of Retro Glam, the sister company to our brick and mortar store Rowena! After serving the local Edmonton community on Whyte Ave since 1998, in 2012 we took to serving the world with the start of our website! We pride ourselves on being inclusive and having outfitted guys, gals, and visitors to our fair city (and around the world!) with our eclectic mix of rock’ clothing, footwear, and accessories. Embracing the many sides of the modern pinup we carry clothes that show case the old school glamour of bygone eras specializing in pinup clothing, 40s, 50s, vintage reproduction dresses, etc all the way to punk and goth inspired goods! Whether you are looking for the perfect dress to have all eyes on you, skirts and pants, tops, or fabulous swimwear to soak up the sun in - we have something for everyone! You are sure to find us there there supporting the local scene, Be it car shows, concerts, or tattoo conventions (either working, or just having fun!).

If there’s one modern thing to love, it’s all the vintage style inspirations you can find on social media. Whenever you’re in doubt about what to wear or whether your ensemble is 50’s fashion icon worthy, just click online and view our vintage style outfit ideas. Looking for more inspiration? Scroll your way over to these modern day retro fashion icons and see what type of vintage fashion they’re rocking.
Pick an era, any era! Vintage dresses have always been a ModCloth styling staple - in fact, it was a love of throwback fashion that gave us a presence on the internet in the first place. While moving forward in the fashion world is important, we take our retro roots around here pretty seriously, as evidenced by our incredible selection of unique vintage dresses. Should you find yourself a fan of 1930s dresses, a devotee of mod shift frocks from the '60s, or an enthusiast of edgy 1980s style, you're guaranteed to discover a nostalgic look that caters to your timeless tastes!
^{Next, brush hair smooth in the back area. Backcomb the interior for extra volume and keep the surface smooth. Create soft curls with a medium barrel iron. Curl hair from the mid-length through to ends in a horizontal fashion. Set curls using pin curl clips until all hair is curled. Allow hair to cool, then release curls and allow to fall softly. Backcomb gently for a soft, voluminous finish.
For running errands around town, most women had a pair of baby dolls. These shoes had very round toes resembling shoes that were popular for baby dolls of that decade. Most had an ornament or cute decoration on the top of them. They were much more comfortable to wear than a pair of tall heals when a woman planned to spend many hours on her feet. Yet, they were definitely not the military style boots that were popular in the 1940s. Add a pair of comfortable baby doll shoes to your collection by getting this one from Blue Velvet Vintage (@vintagebluevelvet).}
The classic style of the pin-up originates back from the 1940s. Due to the shortages of materials during WWII, this period of makeup is considered the "natural beauty" look.[20] The US was immersed in war-time economy, which put distribution restrictions on consumer goods.[21] General rationing was supported; women applied mild amounts of products. Despite the rations, "Women were encouraged to keep buying lipstick and to send letters to the front covered in 'lipstick kisses' to boost the morale of the soldiers."
Bettie Page was a stunning woman. She looked fabulous wearing an easy pinned up hairstyle – well, then there wasn’t such a definition, women only did their best to move with the times. Bettie did her best to become an example of how sexy a girl can look. She was pretty bold, wearing a perfect hairstyle and nothing more – we mean, she was often spotted almost naked. However, the modern ladies can inherit only the hairstyle from her, adding it to their regular outfits. Here we have some examples of hairstyles that remind us miss Page and her ability to combine a feminine hairstyle with an aggressive hotness.
_{Contrast. This is one of the main demands of the pin up style, as only making one of those hairdos cannot change your appearance significantly – if you want to get this effect, of course. Bright red or black, white or brown – it doesn’t matter which color you will pick, the only thing you should remember is the intensity of the color. Preserve it carefully after dying or just take a good care of your natural hair.
Many of the most popular prom dresses today are based on styles of the 1950s. Again, Christian Dior created one of the fashions that every girl had to have when he included the bubble dress in his 1954 and 1956 collections. French designer Pierre Cardin also included it in his collection. These dresses are made with hems that fold back on themselves to form a bubble. Women could find various style tops, but bustier ones are most common. Making them even more radical for their time, most had hemlines ending mid-thigh to just above the knee. Look spectacular at your next party by checking out this offering from Lyst (@lyst).}
I always turn to false eyelashes for our performances and I also wore them during our photo shoot. Wearing false eyelashes always gives me a huge surge of confidence and I feel almost as if they are my armor; they thicken my lashes and open my eyes to give a truly glamorous vibe reminiscent of legendary Hollywood starlets. Just pair with vintage inspired makeup and you'll soon be channelling Marilyn Monroe, Audrey Hepburn, or your favorite pinup.
Shop our Pin-up Style Clothing! Hello, dollface! Are you a lover of iconic looks? A collector of forgotten treasures? An enthusiast for all things vintage? Well, you've come to just the right spot. Our collection of pin-up style clothing is perfect for a reto-loving gal like you. These pin-up clothes are ideal for splitting a sundae at your local ice cream counter or twirling your heart out during a night of swing dancing. Go all-out classic with your styling, too! Simply top with red lipstick, victory curls, and a pair of your favorite pumps. Just make sure they're ones that can withstand an hour or two of dancing the Lindy Hop!
The most important piece of advice for anyone wanting to rock the victory roll is to embrace the backcombing! There needs to be a lot of great backcombing, held with strong hold hairspray. Do this in small sections for the best results, smooth the outside with pomade ,and hide those bobby pins. This means that even girls with thin hair can get involved!

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