No longer were women stuck wearing men’s jeans around the house. They could now wear them out in public. Levi, GWG and Wrangler were all household names. Women’s jeans were often lined with plaid fabric and had wide bottoms that teens usually rolled up to show off their bobby socks. Often times, these jeans had large pockets that were outlined with a coordinating color stitching. Look fashionable at your next rockabilly party in a pair of 1950s jeans from Urban Outfitters (@urbanoutfitters).
These ten items are the pinup basics that will build a fabulous foundation for your new wardrobe. I’ve tried to find affordable options for each item. Money can be tight when you’re buying yourself a whole new wardrobe! And when you’re a fledgling pinup, you may not want to blow £100 on a dress. Well, you’ll probably want to but may not be able to justify it! Now, enough of this chatting, it’s smudging my lipstick. Let’s go shopping! Here’s what you’ll need…
You’ll want to start with one day post-washed hair. If you have cleaned and conditioned hair, it’ll be too ‘fluffy’ and light unless you use loads of hairspray and back-combing (which isn’t great for your hair by the way). Grab your sections from the front half of your head and pin the rest out the way or hold it back with a ponytail. Split in half and you have the two chunks you’ll be transforming.
Due to the stretch in the fabric, the measurements below are as per the Sourpuss body measurements chart. We recommend using the waist measurement as your main guide. Dress has plenty of stretch so we recommend sizing down if you are in between sizes. We are happy to assist with size selection. Exchange, refund or store credit is available on all items.
Beginning in the early nineteenth century, pin-up modeling had "theatrical origins",[3] burlesque performers and actresses sometimes used photographic advertisement as business cards to advertise shows.[4] These adverts and business cards could often be found backstage in almost every theater's green room, pinned-up or stuck into "frames of the looking-glasses, in the joints of the gas-burners, and sometimes lying on-top of the sacred cast-case itself." Understanding the power of photographic advertisements to promote their shows, burlesque women self-constructed their identity to make themselves visible. Being recognized not only within the theater itself but also outside challenged the conventions of women's place and women's potential in the public sphere.[5] "To understand both the complicated identity and the subversive nature of the 19th-century actress, one must also understand that the era's views on women's potential were inextricably tied to their sexuality, which in turn was tied to their level of visibility in the public sphere: regardless of race, class or background, it was generally assumed that the more public the woman, the more 'public,' or available, her sexuality, according to historian Maria Elena Buszek. Being sexually fantasized, famous actresses in early-20th-century film were both drawn and photographed and put on posters to be sold for personal entertainment.[6] Among the celebrities who were considered sex symbols, one of the most popular early pin-up girls was Betty Grable, whose poster was ubiquitous in the lockers of G.I.s during World War II.
Imagine having a wardrobe that is entirely and directly from the 30’s and 40’s? Well, that’s exactly what you get to see when you follow Idacath on Instagram. This modern day retro fashion icon doesn’t recreate vintage inspired outfits with modern day items; she finds real vintage clothing and turns them into modern day masterpieces. Her vintage apparel is about as authentic as it gets.

These types of retro swimsuit bottoms leave much more to the imagination than those itsy bitsy thong bikinis that seem to be “the thing” in this modern-day world, making them mysterious and sexy. And as the saying goes, less is not always more and our high waist retro bottoms are the perfect example of just that. Cinched at the waist before extending slightly above, these retro bikini bottoms will give you a perfect silhouette and all the comfort and coverage you desire.
The Pretty Dress Company: As the name suggests, this is the place to find the dress of your dreams. The cuts are extremely ’40s-, ’50s-, and ’60s-leaning, with tucked-in waists and longer hems and pencil skirts. They aren’t cheap, but the quality is amazing. If you’ve been eyeing a gorgeous vintage blogger on Insta, this is where they got that dress.
When it comes to getting a vintage inspired dress and channeling your inner Grease Lightning character, the bigger the poof the better. There’s something so fun and flirty about a high waist thrills skirt, and the spring and summer season are the perfect time for both of those things. The best part? Our High Waist Thrills Skirt even comes with pockets just like the real retro deal. So, our thrills skirt is definitely a must have you’ll want to be twirling in this year. 

Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.
Victory rolls may be a hallmark pin-up style, but they still give updos and longer lengths a quirky rockabilly vibe. To create this look, start by brushing your hair with a paddle brush. If you have detangling spray on hand, you’ll want to apply your product before styling to make sure your hair is free of any knots. Once your product has been applied, start by parting your hair off to the side. Next, grab the piece of hair you plan to roll, and gently backcomb the section to get some extra volume.
Collectif Clothing: Collectif focuses on 1950s glamour with four distinct brands. Playful tropical prints, gingham dresses, and kitschy circle skirts make up Collectif Mainline. If you want a more subdued look but still prefer colors and patterns, like this fan-favorite pencil dress, you’d enjoy the Vintage line. Lulu Hun is the shoe collection, comprised of very rockabilly flats, sandals, and heels. And Bright and Beautiful is the latest line, with ’70s-inspired caftans, mini dresses, and accessories. All styles are designed in-house.
Rago: Before you even buy a vintage dress with a tucked-in waist, you’ll want to check out Rago Shapewear for waist cinchers, high-waisted panties, girdles, and suspenders. The brand’s best product, though, is its longline bra, which creates the kind of cinched waist that helps retro dresses fall more naturally. They come in a huge variety of sizes (up to 7X in some styles) and many different styles.
Swing coats were popular when a lady went out because their fullness helped cover the bulkiness of many dresses. These coats featured fitted shoulders and flared out at the bust line. Most had large buttons all the way down the front. Many had a large belt helping to keep the coat securely closed. Jacques Fath first introduced this coat in the late 1940s, but it grew in popularity during the 1950s as it was easy to hide the baby bump which no self-respecting woman would show. Dior added one to his collection in 1951. You may hope that it rains everyday with this beautiful retro swing coat from Miss Poppy Wear(@misspoppywear).
My friend and I are in a vintage girl band called Diamond Darlings. When we first started out, we wanted to conduct a photo shoot in order to use the pictures for our publicity materials, such as our business cards and our website. Luckily my uncle is a professional photographer so we enlisted his help to take vintage style photos of us on our local beach and harbor. Although I wouldn't technically call it a pinup photo shoot, we definitely had elements of pinup girl glamour within our snaps. We even managed to use items that were already in our wardrobes so we didn't have to spend a ton of money on costumes and props.
For the makeup, I put a warm eyeshadow color like a brown in my crease with cream colored shadow on the lid to make my eyes pop without stealing the show. I used a brown liquid liner for my cat eye. Black looks harsh on me, so I prefer the softness of a dark brown. A structured brow is important for pin up looks, so I used the Anastasia Beverly Hills brow pomade. Blush is important for pin up looks to make you look lively. I also softened the look by going with a nude/pink lip rather than the typical bright red.
This website is supported by advertising in the form of product links, banners and sponsored articles. We may be compensated if you make a purchase after clicking a link. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.  Thank you for your support!
×