The classic style of the pin-up originates back from the 1940s. Due to the shortages of materials during WWII, this period of makeup is considered the "natural beauty" look.[20] The US was immersed in war-time economy, which put distribution restrictions on consumer goods.[21] General rationing was supported; women applied mild amounts of products. Despite the rations, "Women were encouraged to keep buying lipstick and to send letters to the front covered in 'lipstick kisses' to boost the morale of the soldiers."

To get pin curls: dab gel onto the root of a small section of damp hair, then twirl that section of hair around your finger until you get to your scalp. (You can twirl in whatever direction you’d like the curls to flow.) Slide your finger out of the curl and pin the curl to your head. Repeat for your entire head of hair, allow hair to dry, then remove pins, and voila![1]


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Other pin-ups were artwork depicting idealized versions of what some thought a particularly beautiful or attractive woman should look like. An early example of the latter type was the Gibson Girl, a representation of the New Woman drawn by Charles Dana Gibson. "Because the New Woman was symbolic of her new ideas about her sex, it was inevitable that she would also come to symbolize new ideas about sexuality."[9] Unlike the photographed actresses and dancers generations earlier, fantasy gave artists the freedom to draw women in many different ways.[10] The 1932 Esquire "men's" magazine featured many drawings and "girlie" cartoons but was most famous for its Vargas girls. Prior to World War II they were praised for their beauty and less focus was on their sexuality. However, during the war, the drawings transformed into women playing dress-up in military drag and drawn in seductive manners, like that of a child playing with a doll.[11] The Vargas girls became so popular that from 1942–46, owing to a high volume of military demand, "9 million copies of the magazine-without adverts and free of charge was sent to American troops stationed overseas and in domestic bases."[12] The Vargas Girls were adapted as nose art on many World War II bomber and fighter aircraft; Generally, they were considered inspiring, and not seen negatively, or as prostitutes, but mostly as inspiring female patriots that were helpful for good luck.[13]
One of the icons of this style is Marylin Monroe, who really mastered the art of combining the beautiful details of the pin up style with the gorgeous posture and overall manners and just all the nuances that are necessary to complete such looks. Rita Hayworth is another bright embodiment of total charm having become an icon of the pin up style. Lana Turner, Ava Gardner, and Betty Grable are also included in the list of the top gorgeous icons of this style. As for the modern images we can point out Scarlett Johannsson and Dita Von Teese as the contemporary followers of the pin up style perfectly using it for modernized retro and chic looks.
WOW! This dress is just stunning...we've been looking at this style for a while now and it's exceeded our expectations. The flowing chiffon fabric is gathered between the underbust seam and waist and turns into a full circle shirt over a soft and smooth lining which has a built in bra with removable soft cups. Genius! The shirring in the back panel provides a nice firm fit and I'd recommend a long Hell Bunny petticoat underneath to complete the look. 
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