Collectif Clothing: Collectif focuses on 1950s glamour with four distinct brands. Playful tropical prints, gingham dresses, and kitschy circle skirts make up Collectif Mainline. If you want a more subdued look but still prefer colors and patterns, like this fan-favorite pencil dress, you’d enjoy the Vintage line. Lulu Hun is the shoe collection, comprised of very rockabilly flats, sandals, and heels. And Bright and Beautiful is the latest line, with ’70s-inspired caftans, mini dresses, and accessories. All styles are designed in-house.
The classic style of the pin-up originates back from the 1940s. Due to the shortages of materials during WWII, this period of makeup is considered the "natural beauty" look.[20] The US was immersed in war-time economy, which put distribution restrictions on consumer goods.[21] General rationing was supported; women applied mild amounts of products. Despite the rations, "Women were encouraged to keep buying lipstick and to send letters to the front covered in 'lipstick kisses' to boost the morale of the soldiers."