Other pin-ups were artwork depicting idealized versions of what some thought a particularly beautiful or attractive woman should look like. An early example of the latter type was the Gibson Girl, a representation of the New Woman drawn by Charles Dana Gibson. "Because the New Woman was symbolic of her new ideas about her sex, it was inevitable that she would also come to symbolize new ideas about sexuality."[9] Unlike the photographed actresses and dancers generations earlier, fantasy gave artists the freedom to draw women in many different ways.[10] The 1932 Esquire "men's" magazine featured many drawings and "girlie" cartoons but was most famous for its Vargas girls. Prior to World War II they were praised for their beauty and less focus was on their sexuality. However, during the war, the drawings transformed into women playing dress-up in military drag and drawn in seductive manners, like that of a child playing with a doll.[11] The Vargas girls became so popular that from 1942–46, owing to a high volume of military demand, "9 million copies of the magazine-without adverts and free of charge was sent to American troops stationed overseas and in domestic bases."[12] The Vargas Girls were adapted as nose art on many World War II bomber and fighter aircraft; Generally, they were considered inspiring, and not seen negatively, or as prostitutes, but mostly as inspiring female patriots that were helpful for good luck.[13]
That’s where reproduction boutiques come in. Many shops have popped up within the last decade to reproduce items from the post-war time period, some even using original patterns and fabrics. If you’re looking to try out a pillbox hat like Midge Maisel, interested in a classic red lipstick, or thinking of going full pinup, there are lots of options at myriad price points, not to mention styles and sizes for many bodies.
There are some things every lady needs in her wardrobe when the sun starts to shine, and here at Betty Von Chic, we have the scoop. From pinup fashion outfits to vintage inspired looks, the warmer seasons are the perfect time to channel your inner vintage fashion diva. Here are the retro fashion must haves you need to strut your stuff in for spring and summer 2019.
Due to the stretch in the fabric, the measurements below are as per the Sourpuss body measurements chart. We recommend using the waist measurement as your main guide. Dress has plenty of stretch so we recommend sizing down if you are in between sizes. We are happy to assist with size selection. Exchange, refund or store credit is available on all items.
From Veronica Lake and Marilyn Monroe in the 1940’s and 1950’s to Dita von Teese today, pin-up girls have been displayed on walls and billboards for generations and admired by men and women alike. No matter their dress size, pin-up girls wear clothes that accentuate their assets, bring out their sexual appeal, and make them look gorgeous, fun, and elegant at the same time. To start channeling your inner pin-up girl, you must balance style with natural beauty, grace, and confidence.
Beginning in the early nineteenth century, pin-up modeling had "theatrical origins",[3] burlesque performers and actresses sometimes used photographic advertisement as business cards to advertise shows.[4] These adverts and business cards could often be found backstage in almost every theater's green room, pinned-up or stuck into "frames of the looking-glasses, in the joints of the gas-burners, and sometimes lying on-top of the sacred cast-case itself." Understanding the power of photographic advertisements to promote their shows, burlesque women self-constructed their identity to make themselves visible. Being recognized not only within the theater itself but also outside challenged the conventions of women's place and women's potential in the public sphere.[5] "To understand both the complicated identity and the subversive nature of the 19th-century actress, one must also understand that the era's views on women's potential were inextricably tied to their sexuality, which in turn was tied to their level of visibility in the public sphere: regardless of race, class or background, it was generally assumed that the more public the woman, the more 'public,' or available, her sexuality, according to historian Maria Elena Buszek. Being sexually fantasized, famous actresses in early-20th-century film were both drawn and photographed and put on posters to be sold for personal entertainment.[6] Among the celebrities who were considered sex symbols, one of the most popular early pin-up girls was Betty Grable, whose poster was ubiquitous in the lockers of G.I.s during World War II.
One of the icons of this style is Marylin Monroe, who really mastered the art of combining the beautiful details of the pin up style with the gorgeous posture and overall manners and just all the nuances that are necessary to complete such looks. Rita Hayworth is another bright embodiment of total charm having become an icon of the pin up style. Lana Turner, Ava Gardner, and Betty Grable are also included in the list of the top gorgeous icons of this style. As for the modern images we can point out Scarlett Johannsson and Dita Von Teese as the contemporary followers of the pin up style perfectly using it for modernized retro and chic looks.

Do you or did you used to work in an office environment? Then you're bound to own a pencil skirt. The classic pencil skirt is a key piece to bring to a pinup shoot as it's very usable and can be worn with shirts and cardigans or even just with your favorite bra. It is reminiscent of 1950s wiggle dresses that made the wearer walk with a little wiggle in their step.
The hair is elegantly swept back up away from the face and nape of the lady’s neck, and the curls are elegantly dressed out on top of her head with meticulous precision. This style elevates the hair, elongating the profile and creating slender lines finished off with a dramatic burst of curls. Any diva sporting this style in the era of yesteryear would be destined to be swept off her feet by an admiring tall dark and handsome man. And of course they would live happily ever after.
Next, brush hair smooth in the back area. Backcomb the interior for extra volume and keep the surface smooth. Create soft curls with a medium barrel iron. Curl hair from the mid-length through to ends in a horizontal fashion. Set curls using pin curl clips until all hair is curled. Allow hair to cool, then release curls and allow to fall softly. Backcomb gently for a soft, voluminous finish.
Other pin-ups were artwork depicting idealized versions of what some thought a particularly beautiful or attractive woman should look like. An early example of the latter type was the Gibson Girl, a representation of the New Woman drawn by Charles Dana Gibson. "Because the New Woman was symbolic of her new ideas about her sex, it was inevitable that she would also come to symbolize new ideas about sexuality."[9] Unlike the photographed actresses and dancers generations earlier, fantasy gave artists the freedom to draw women in many different ways.[10] The 1932 Esquire "men's" magazine featured many drawings and "girlie" cartoons but was most famous for its Vargas girls. Prior to World War II they were praised for their beauty and less focus was on their sexuality. However, during the war, the drawings transformed into women playing dress-up in military drag and drawn in seductive manners, like that of a child playing with a doll.[11] The Vargas girls became so popular that from 1942–46, owing to a high volume of military demand, "9 million copies of the magazine-without adverts and free of charge was sent to American troops stationed overseas and in domestic bases."[12] The Vargas Girls were adapted as nose art on many World War II bomber and fighter aircraft; Generally, they were considered inspiring, and not seen negatively, or as prostitutes, but mostly as inspiring female patriots that were helpful for good luck.[13]

Using spray and a bristle brush, comb the underneath of the hair upwards in sections and pin it tightly up into the base of the top section. Grab small sections on top of the head, teasing the base and creating barrel curls by wrapping the hair around your fingers. Secure each curl with bobby pins. Refine the style by dressing each curl out so they work in harmony with each other. It is important to make sure the style is symmetrical unless you purposely want a feature piece framing one side of the face. Once you are happy, fix the style with strong hold hairspray.
Pin up curls seem to look like the classic Hollywood ones, but they have some differences. The first ones should look cold, tight, and shiny, if following the path of our stylish predecessors without any changes. The Hollywood curls represents a light variant of pin up style, and so they don’t need firm setting styling or a lot of time. However, we suppose that every girl, who adores those Hollywood waves, will like the pin up curls as well!
If there’s one modern thing to love, it’s all the vintage style inspirations you can find on social media. Whenever you’re in doubt about what to wear or whether your ensemble is 50’s fashion icon worthy, just click online and view our vintage style outfit ideas. Looking for more inspiration? Scroll your way over to these modern day retro fashion icons and see what type of vintage fashion they’re rocking.

The clients you would most likely come across for this style are vintage enthusiasts, pin up pageant girls and burlesque artists, as well as people going to costume parties. There are also always drag queens and the secret “I Love Lucy”-obsessed people from that era who are holding onto nostalgia. Either way, this style is great fun to create and will come in handy when you least expect it, or when you want to embrace your inner silver screen goddess.
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