Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.

Fine Frame Edgier Looks. For the edgier side of the fine frame looks, try the opposite of the flowing fabrics and go for a straight tailored look. Pixie length bottoms with a tailored leather jacket over a chiffon blouse make for an excellent look. Pair it with some bold makeup and finger-waved hair and a pair of cheetah print platform pumps and you’ve got a fabulous combination.


Fashion and style trends are a recurring process. The retro pin-up girl look is making its comeback from the 40's to today! Having been popularized by Burlesque models in the early 40’ to 80’s. Those pin-up models pictures were mass produced and attracted a wider audience with the need to spread its appeal as pop culture. These informal posters were found anywhere from walls, poles, posts, and even those cigarette packs from Lucky Strike.
Dresses are the main staple of pin up clothing. Wether they are tube dresses, swing dresses, polka dotted, florals, stripes, halter dresses, the possibilities are endless. You could literally spend all summer in pin up dresses and never grow tired of them. If you don’t like wearing cute dresses, fear not! There are plenty of choices on the dark side, too, and they fit perfectly suited for pinup style. Think about the sailor inspired style: navy blue with white and red details? Yes, please! Seafoam Dream Green Dress
Lastly, I smoothed the front with Suavecita Pomade and finished with R+Co’s Outerspace Flexible Hairspray. In short, curl the hair with a small curling iron ans set it using a heat protectant. Tease the front into two sections and mold one side into a victory roll facing forward, and the other side into a barrel role going back. Use a lightweight pomade or wax to smooth and a flexible hairspray to set.
Contrast. This is one of the main demands of the pin up style, as only making one of those hairdos cannot change your appearance significantly – if you want to get this effect, of course. Bright red or black, white or brown – it doesn’t matter which color you will pick, the only thing you should remember is the intensity of the color. Preserve it carefully after dying or just take a good care of your natural hair.
Pin-up fashion is synonymous to and a combination of Burlesque, Rockabilly and Old Hollywood Glamour in terms of clothes, hair, makeup, shoes and accessories. It's all about being classy yet elegant, flirty without going overboard. It's more on minimalism and simplicity with just a little skin exposure. With a little cleavage men are teased. This style celebrates women, from their curves to their flawless faces. Don't worry if you think you aren't skinny enough to pull off the perfect pin up girl look. The pin-up  culture embraces your natural hips and curves. 
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Swing coats were popular when a lady went out because their fullness helped cover the bulkiness of many dresses. These coats featured fitted shoulders and flared out at the bust line. Most had large buttons all the way down the front. Many had a large belt helping to keep the coat securely closed. Jacques Fath first introduced this coat in the late 1940s, but it grew in popularity during the 1950s as it was easy to hide the baby bump which no self-respecting woman would show. Dior added one to his collection in 1951. You may hope that it rains everyday with this beautiful retro swing coat from Miss Poppy Wear(@misspoppywear).
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The classic style of the pin-up originates back from the 1940s. Due to the shortages of materials during WWII, this period of makeup is considered the "natural beauty" look.[20] The US was immersed in war-time economy, which put distribution restrictions on consumer goods.[21] General rationing was supported; women applied mild amounts of products. Despite the rations, "Women were encouraged to keep buying lipstick and to send letters to the front covered in 'lipstick kisses' to boost the morale of the soldiers."

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