Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.
^{Pick an era, any era! Vintage dresses have always been a ModCloth styling staple - in fact, it was a love of throwback fashion that gave us a presence on the internet in the first place. While moving forward in the fashion world is important, we take our retro roots around here pretty seriously, as evidenced by our incredible selection of unique vintage dresses. Should you find yourself a fan of 1930s dresses, a devotee of mod shift frocks from the '60s, or an enthusiast of edgy 1980s style, you're guaranteed to discover a nostalgic look that caters to your timeless tastes!}
Pin up is one of the most romantic and cute styles existing in the fashion world and known to us for quite a long time already. The extreme charm, romance, and femininity hidden in this style makes it a great alternative for walks and for hangouts, as well as for romantic dates and many other occasions. So if you like the looks of Marylin Monroe, Betty Grable, and Ingrid Bergman, then the modern pin up style is just what you need to bring in some changes and freshness doing that via modernizing the retro traditions. So this is what we are going to speak about now, introducing the basic things that you need to know about this style also providing you with the necessary fashion tips on how to dress in the modern pin up style correctly!

Do you ever find yourself craving an ensemble that transports you to a different time and place entirely? Should that be the case, you've found yourself in the perfect place! Around here, retro dresses are our specialty, because they're not just a fun fashion choice - they're essentially a time machine, too! Once you explore the bold floral prints and playful fringe of our 1970s dresses, be sure to swing by our offerings of post-war-inspired shirt dresses and elegant cocktail frocks. With so many styles to discover and try, it's almost impossible to pick a favorite - but hey, at least now you know where to go when the mood for nostalgic style strikes!

A great every day dress for when you still need to look stylish but don't want to be too over the top. This new silhouette from Hell Bunny features a full circle skirt with pockets and well designed bodice featuring cute cut-outs at the collar and on the sleeves. The black binding gives a nice finish. My measurements are: bust 90cms (12DD bra) and waist 69cms and the XS size fit me very well. I did originally try the small but it was a bit roomy.  Love the side seam pockets! 
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