The Pretty Dress Company: As the name suggests, this is the place to find the dress of your dreams. The cuts are extremely ’40s-, ’50s-, and ’60s-leaning, with tucked-in waists and longer hems and pencil skirts. They aren’t cheap, but the quality is amazing. If you’ve been eyeing a gorgeous vintage blogger on Insta, this is where they got that dress.
Beginning in the early nineteenth century, pin-up modeling had "theatrical origins",[3] burlesque performers and actresses sometimes used photographic advertisement as business cards to advertise shows.[4] These adverts and business cards could often be found backstage in almost every theater's green room, pinned-up or stuck into "frames of the looking-glasses, in the joints of the gas-burners, and sometimes lying on-top of the sacred cast-case itself." Understanding the power of photographic advertisements to promote their shows, burlesque women self-constructed their identity to make themselves visible. Being recognized not only within the theater itself but also outside challenged the conventions of women's place and women's potential in the public sphere.[5] "To understand both the complicated identity and the subversive nature of the 19th-century actress, one must also understand that the era's views on women's potential were inextricably tied to their sexuality, which in turn was tied to their level of visibility in the public sphere: regardless of race, class or background, it was generally assumed that the more public the woman, the more 'public,' or available, her sexuality, according to historian Maria Elena Buszek. Being sexually fantasized, famous actresses in early-20th-century film were both drawn and photographed and put on posters to be sold for personal entertainment.[6] Among the celebrities who were considered sex symbols, one of the most popular early pin-up girls was Betty Grable, whose poster was ubiquitous in the lockers of G.I.s during World War II.
If there’s one thing the ladies from previous decades knew how to do perfectly, it was creating a flawless silhouette. But we aren’t here to tell you to squeeze into a suffocating corset. After all, we’re talking about retro swimwear, not swimwear antiques! So, when you’re shopping for some retro swimsuits this summer season, keep an eye peeled for high waist swimsuit bottoms that are designed with a vintage appeal.
The Pretty Dress Company: As the name suggests, this is the place to find the dress of your dreams. The cuts are extremely ’40s-, ’50s-, and ’60s-leaning, with tucked-in waists and longer hems and pencil skirts. They aren’t cheap, but the quality is amazing. If you’ve been eyeing a gorgeous vintage blogger on Insta, this is where they got that dress.
_{That’s where reproduction boutiques come in. Many shops have popped up within the last decade to reproduce items from the post-war time period, some even using original patterns and fabrics. If you’re looking to try out a pillbox hat like Midge Maisel, interested in a classic red lipstick, or thinking of going full pinup, there are lots of options at myriad price points, not to mention styles and sizes for many bodies.}