There are some things every lady needs in her wardrobe when the sun starts to shine, and here at Betty Von Chic, we have the scoop. From pinup fashion outfits to vintage inspired looks, the warmer seasons are the perfect time to channel your inner vintage fashion diva. Here are the retro fashion must haves you need to strut your stuff in for spring and summer 2019.

Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.


Next, brush hair smooth in the back area. Backcomb the interior for extra volume and keep the surface smooth. Create soft curls with a medium barrel iron. Curl hair from the mid-length through to ends in a horizontal fashion. Set curls using pin curl clips until all hair is curled. Allow hair to cool, then release curls and allow to fall softly. Backcomb gently for a soft, voluminous finish.
Love these. My butt looks freaking fantastic in these and I'm sure yours will too. Wore these with my black bordello pumps and they looked incredibly cute. Very comfortable too. The buttons were fun to figure out when i needed to pee in a hurry, but the cloth started to break in and get easier. I've got voluptuous legs naturally (cuban) and this gave me a natural thigh gap I've not used to seeing. Thank you magic pants!
Atomic Cherry is the online fashion home of vintage inspired clothing and all things retro. If you’re a fan of timeless elegance and sophistication with an unconventional twist, then you won’t be disappointed with our range. You can browse through a large collection of dresses from the bygone era of the 1940’s and 1950’s featuring, swing dresses, classic wiggle dresses, vintage inspired dresses and cotton sundresses. Our pin up clothing comes in a range of fabrics and prints from satins, retro patterns, gingham, and polka dot prints. So if you’re inspired by pin up girls such as Betty Page and Jean Harlow– then you’ve come to the right place.

A great every day dress for when you still need to look stylish but don't want to be too over the top. This new silhouette from Hell Bunny features a full circle skirt with pockets and well designed bodice featuring cute cut-outs at the collar and on the sleeves. The black binding gives a nice finish. My measurements are: bust 90cms (12DD bra) and waist 69cms and the XS size fit me very well. I did originally try the small but it was a bit roomy.  Love the side seam pockets! 
Pinup fashion models of the 1950s wore many stilettos with a 4 inch heel. In the beginning, the heels on these shoes ended in a metal cap. Many establishments found that they cut into hardwood floors, so they were banned from many office settings. The first stilettos were introduced in 1954 with a very rounded toe. The square-toe version came out three years later. They came in a variety of colors so that a woman could easily coordinate her wardrobe. Almost all options had high arches with a V-shaped cut into the shoe’s sides. Most women going to a formal affair chose a pair of red ones. Compliment your night out on the town with these red stilettos from Pinup Girl Clothing(@pinupgirlclothing).
Beginning in the early nineteenth century, pin-up modeling had "theatrical origins",[3] burlesque performers and actresses sometimes used photographic advertisement as business cards to advertise shows.[4] These adverts and business cards could often be found backstage in almost every theater's green room, pinned-up or stuck into "frames of the looking-glasses, in the joints of the gas-burners, and sometimes lying on-top of the sacred cast-case itself." Understanding the power of photographic advertisements to promote their shows, burlesque women self-constructed their identity to make themselves visible. Being recognized not only within the theater itself but also outside challenged the conventions of women's place and women's potential in the public sphere.[5] "To understand both the complicated identity and the subversive nature of the 19th-century actress, one must also understand that the era's views on women's potential were inextricably tied to their sexuality, which in turn was tied to their level of visibility in the public sphere: regardless of race, class or background, it was generally assumed that the more public the woman, the more 'public,' or available, her sexuality, according to historian Maria Elena Buszek. Being sexually fantasized, famous actresses in early-20th-century film were both drawn and photographed and put on posters to be sold for personal entertainment.[6] Among the celebrities who were considered sex symbols, one of the most popular early pin-up girls was Betty Grable, whose poster was ubiquitous in the lockers of G.I.s during World War II.
The clients you would most likely come across for this style are vintage enthusiasts, pin up pageant girls and burlesque artists, as well as people going to costume parties. There are also always drag queens and the secret “I Love Lucy”-obsessed people from that era who are holding onto nostalgia. Either way, this style is great fun to create and will come in handy when you least expect it, or when you want to embrace your inner silver screen goddess.
For running errands around town, most women had a pair of baby dolls. These shoes had very round toes resembling shoes that were popular for baby dolls of that decade. Most had an ornament or cute decoration on the top of them. They were much more comfortable to wear than a pair of tall heals when a woman planned to spend many hours on her feet. Yet, they were definitely not the military style boots that were popular in the 1940s. Add a pair of comfortable baby doll shoes to your collection by getting this one from Blue Velvet Vintage (@vintagebluevelvet).

The Poodle Do is the style in this photo. It was recreated by stylist Magic Michael Davids and made famous in the 1940s and 1950s on celebrities such as Lucille Ball and Betty Grable. Those were the decades of ultimate feminine style where ladies would go to the hair salon and get their hair set in curls and dressed out using skilled techniques that have nearly been lost today. The invention of the straightening iron may have contributed to this.

Due to the stretch in the fabric, the measurements below are as per the Sourpuss body measurements chart. We recommend using the waist measurement as your main guide. Dress has plenty of stretch so we recommend sizing down if you are in between sizes. We are happy to assist with size selection. Exchange, refund or store credit is available on all items.


You might think of the classic wiggle dress a la Mad Men when it comes to the pin-up look. But these styles can serve you well beyond the confines of your office. Pair that dress with pumps and wear it to a wedding or date night. Or, why not dress it down with adorable flats or Mary Janes and a jean jacket? Wear a button-up blouse with high-waisted jeans for a cute, casual look, or slip on a form-fitting wiggle skirt instead for a drop-dead sexy outfit. You’ll have a blast discovering a wide variety of ways to style these retro-chic designs from Unique Vintage.
WOW! This dress is just stunning...we've been looking at this style for a while now and it's exceeded our expectations. The flowing chiffon fabric is gathered between the underbust seam and waist and turns into a full circle shirt over a soft and smooth lining which has a built in bra with removable soft cups. Genius! The shirring in the back panel provides a nice firm fit and I'd recommend a long Hell Bunny petticoat underneath to complete the look. 
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