Swing coats were popular when a lady went out because their fullness helped cover the bulkiness of many dresses. These coats featured fitted shoulders and flared out at the bust line. Most had large buttons all the way down the front. Many had a large belt helping to keep the coat securely closed. Jacques Fath first introduced this coat in the late 1940s, but it grew in popularity during the 1950s as it was easy to hide the baby bump which no self-respecting woman would show. Dior added one to his collection in 1951. You may hope that it rains everyday with this beautiful retro swing coat from Miss Poppy Wear(@misspoppywear).
True vintage clothing was produced in the era you are trying to portray, whereas retro clothing looks like it’s from that era but was made more recently. Retro is a copy of the real thing produced in mass market, whereas vintage is the real thing. If your clothing was made before the eighties, check for the “Made in the USA” seal or whatever country you are situated in. On the tag there should be a union name and ID number. A tag that says “Made in China” is a sign that the article of clothing is not vintage.
Lipstick "turned into a symbol of resilient femininity in the face of danger"[25] and was seen as a way to boost morale during the war. The shape of the lip was also iconic of the 1940s. The lips were painted on to look plumper, a broad outline of the lip was added for roundness. This fuller look is known as the "Hunter's Bow", invented by Max Factor.[26] The pin curl is a staple of the pin-up style, "women utilized pin curls for their main hair curling technique".[27] Originating in the 1920s from the "water-waving technique", the hair style of the 1940s consisted of a fuller, gentle curl. The drying technique consists of curling a damp piece of hair, from the end to the root and pin in place. Once the curl is dry, it is brushed through to create the desired soft curl, with a voluminous silhouette.[27] Victory rolls are also a distinctive hairstyle of the pin-up. The Victory roll is curled inward and swept off the face and pinned into place on the top of the head. Soft curls, achieved through the pin curl technique, finish off the look of pin-up.[28] As a makeup style, the classic pin-up underwent a revival in modern fashion. The red lip and winged eyeliner made a re-emergence in 2010, with singer, Katy Perry being the most accessible example of modern pin-up makeup. There is a lack of representation in the media of women of color as pin-up models, even though they were influential to the construction of the style and were just as glamorous.[29] As a makeup style, it is simple and sleek makeup, that is noticeable and glamorous.
Gently flatten the back of the roll and curls under to close off the back of the victory roll (since this is the more traditional look that we’re going for), making sure to bobby pin well! Shape the front of the roll as needed, make sure to bobby pin the roll from the inside out, and spray well with hairspray. Repeat step #3 and #4 with the other side, and your rolls are done!
The clients you would most likely come across for this style are vintage enthusiasts, pin up pageant girls and burlesque artists, as well as people going to costume parties. There are also always drag queens and the secret “I Love Lucy”-obsessed people from that era who are holding onto nostalgia. Either way, this style is great fun to create and will come in handy when you least expect it, or when you want to embrace your inner silver screen goddess.
Imagine having a wardrobe that is entirely and directly from the 30’s and 40’s? Well, that’s exactly what you get to see when you follow Idacath on Instagram. This modern day retro fashion icon doesn’t recreate vintage inspired outfits with modern day items; she finds real vintage clothing and turns them into modern day masterpieces. Her vintage apparel is about as authentic as it gets.
For some sugary sweet 1950s diner vibes, pick out a vintage inspired dress. If you don't have one in your own collection, ask around; this '50s style of swing dress has made a massive comeback in recent years, so someone you know is bound to have one. Maybe your mom, aunt, or granny might have one in their attic and you'll get extra style points for wearing an original.
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